Muay Thai Export
Delivering highest quality Thai brands at lowest prices.
I recently discarded this project - primarily due to there not being a clear way to differentiate in the market.
Notes to myself on lessons learned/ topics to expand upon in future articles:
1) Importance of demand
2) Importance of scarcity
3) Building supply chain
4) Market differentiation
5) Necessity of time - power of compounding efforts
6) Studying markets
7) Studying competition
8) Falling in love with idea of something vs process
9) What you can offer vs what market actually needs
10) Importance of high margins for growth and better service
11) Working with local agents
12) Understanding shipping
13) Outreach vs Content Marketing
14) Differentiating on Trust
15) Building relations with suppliers
16) Economies of scale
17) Don't start if you can't commit to 3+ years
18) Sea freight
19) Importance of capital and team